Receptionist
Answers every call, books appointments, and routes the ones that matter.
Offer AI agents under your own brand
Ready-to-run agents that answer calls, respond to leads, and book meetings for your clients, priced and delivered by you.
No upfront cost, no minimums, set up in minutes
How it works
Your clients need AI. It should come from you.
Launch under your own brand, invite your clients, and let the platform run the rest — the AI, the phone numbers, and the billing.
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Set up your brand
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Choose an agent
Receptionist
Lead Responder
Website Chat
Scanning website…
Bright Smile Dental
Invoice paid · just now
Summit Plumbing Co.
Invoice paid · 2h ago
Harbor Realty Group
Invoice paid · yesterday
Oak & Main Salon
Invoice paid · 2d ago
Petal & Stem Florist
Invoice paid · 3d ago
Agents
Agents for every customer conversation. Specialized capabilities that keep work moving 24/7.
…and everything that ties it together.
Shared knowledge base
Trained on the business — services, hours, pricing — so every agent stays on script.
Dedicated phone numbers
A local number that's live in minutes and rings an agent that always answers.
Cross-agent handoffs
A lead captured on the website gets a call minutes later. Context follows the customer.
Calendar & CRM integrations
Bookings land on the real calendar and leads in the real CRM — the tools they already use.
Recordings & transcripts
Every call and chat on record, with outcomes, in one activity feed.
Built-in reporting
Calls answered, leads reached, meetings booked — the numbers, visible at a glance.
Economics
A new line of business. Recurring revenue from agents your clients rely on every day.
Your brand
Your logo, your domain, your portal. Clients sign up on your pages and pay your company — they never see Imperative.
Your prices
Buy at wholesale, set your own markup on every agent — per agent, per client, entirely up to you.
Billing on autopilot
Clients check out under your brand and your share lands in your Stripe account automatically. No invoices to chase.
The math
What your book could look like
$3,000/mo
$36,000 a year in recurring revenue
We run the restAI modelsPhone numbersProvisioningBillingComplianceHostingUpdatesSupport
Who it's for
Built for the people SMBs already trust. Add agents to the services you sell, or create a new business.
FAQ
Questions, answered.
Everything else is a 20-minute demo away.
Do my clients ever see Imperative?
No. They sign up on your pages, log in to a portal carrying your logo on your subdomain, and pay your company's invoice. We stay in the background, and we never sell past you.
Do I need to be technical?
No. There's nothing to build, host, or maintain. You brand the portal, your client picks their agents, and it trains on their business. The AI, the phone numbers, and the infrastructure are handled for you.
What kinds of businesses are the agents for?
Any business that lives on calls and leads — home services, clinics, salons, real estate, local firms of every kind. Each agent trains on that specific business: its services, hours, pricing, and how it likes to talk to customers.
How does billing work?
Your choice of two models. By default we run billing for you: clients pay through a checkout under your brand, and your share lands in your connected Stripe account automatically. Prefer to own billing end to end? Run it through your own systems instead, and we just run the agents. Either way you set the prices, and everything above wholesale is yours.
How fast can a client go live?
Minutes. Your client picks their agent configuration, answers a few questions, connects their tools, and the agent trains on their business.
What happens when an agent can't handle something?
It hands off like good staff would — routing the call, taking a message, or flagging it for follow-up. And every conversation is recorded and transcribed, so you and your client can see exactly what was said, any time.
Do you help me sell this?
Yes. You get a branded landing page that sells the agents and signs clients up self-serve.
Add AI to your lineup.Under your own brand.
Learn how Imperative can power an AI business of your own.